Bestseller

"Every challenge. Every chance. Every Choice.
Because we know that's what it takes to be the best. We're the global fashion company that's family run. The fast-paced business that's passionate about sustainability. And a team who believes there's no one-size-fits-all way to work."

Guided by

Our founding principles

More than 30 years ago Troels Holch Povlsen, BESTSELLER's founder, phrased 10 founding principles for our company. The principles were reliable guidelines back then, and today they still express the essence of the BESTSELLER spirit.

Values

Our values

One World, One Philosophy, One Family is the symbol of the company culture of BESTSELLER.

Our vision

One world

Our company is built upon fairness, opportunities and a sense of responsibility towards our surroundings. We believe that cultural differences are an advantage promoting quality, good results and strong values. Our world may be large but we strive to create nearness despite distance.

Our vision

One philosophy

We make BESTSELLER’s 10 Founding Principles come alive. They define our values and are reflected in the way we interact with the world around us. We base all relations on trust, respect and honesty. Our founding principles guide our actions and determine how we do business.

Our vision

One family

The feeling of being part of a family unites our organisation across borders, brands and departments. We help our colleagues and are proud of them when they succeed. We take pride in the good examples we set for one another. We treat all people as individuals but we think and act as a team.

About BESTSELLER

Our Company

BESTSELLER is an international, family-owned fashion company with a strong foundation. With a range of more than 20 individual fashion brands, BESTSELLER provides fashion clothing and accessories for women, men, teenagers and children.

BRANDS

We have a range of more than 20 brands, including JACK & JONES, VERO MODA and ONLY. We sell clothes and accessories for all ages, genders and occasions. Our products are based on the concept of good quality at competitive prices.

MARKETS

Today our products are sold in 70 countries across Europe, Asia, North America, South America, Oceania and the Middle East. Our wholesale business sells our products to more than 17,000 multi-brand and department stores globally. There are approximately 3,000 branded BESTSELLER retail stores in 32 countries globally.

OWNERSHIP

BESTSELLER is 100% owned by the Holch Povlsen family with Anders Holch Povlsen as CEO. BESTSELLER Fashion Group China is an independent company partly owned by the Holch Povlsen family.

COLLEAGUES

We’re more than 18,000 colleagues working across design, logistics, sales, technology and other functions. We employ committed and ambitious colleagues with a positive mindset.

Facts & figures

70 markets, 3,000 stores, 18,000 people and counting

Today our products are sold in 70 countries across Europe, Asia, North America, South America, Oceania and the Middle East. Our wholesale business sells our products to more than 17,000 multi-brand and department stores globally. There are approximately 3,000 branded BESTSELLER retail stores in 32 countries globally. We own approximately 2,400 of these stores, while the other stores are operated by partners. Our global supply chain partners include more than 500 suppliers. Our products are manufactured at more than 800 factories, which employ over 600,000 people across 23 countries.